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11.06.2024 -

Sustainable and Customer-Friendly: R-Kioski Reduces Food Waste with a Consumer-First Approach

Food waste is a significant problem, and innovative solutions are continually being sought to reduce it. R-Kioski, part of Reitan Convenience, has chosen to use Woodly’s packaging solution, which plays a crucial role in reducing food waste and promoting responsibility.

Located in the bustling Kamppi shopping center in Helsinki, this R-Kioski store has achieved significant results with the wood-based packaging solution. The Woodly bag, made from the carbon-neutral Woodly® material, has been well-received by store manager Jani Hietanen, as it focuses on reducing food waste and preserving product quality.

Among the most popular products is the filled croissant, which stays fresh throughout the serving time.

“Products stay better in the bag, and they don’t dry out. Furthermore, the bag doesn’t retain all the moisture inside the bag due to its breathability, so the products stay in better condition for a longer time. This improved shelf life means that products remain of good quality throughout the serving”, says Hietanen.

The use of Woodly bags has proven to be not only convenient but also an effective solution in everyday operations. Hietanen emphasizes how easy the bags are to use. “The bag is easy to use as you can just put the product in the bag and seal it, no need to wrap and twist cumbersome cling film or anything like that. The products also look good in the clear bag, and it’s easy for the customer to eat the product directly from it without crumbs”, Hietanen mentions a few examples.

In addition to reducing food waste, the R-Kioski in Kamppi shopping center has also succeeded in speeding up and simplifying packaging, as well as improving customer convenience with the packaging solution.

“The Woodly packaging solution is very good and handy. It speeds up and simplifies packaging, and the customer experience is more pleasant”, Hietanen adds.

R-Kioski sets an example of how even small changes can lead to significant improvements in reducing food waste. The use of Woodly packaging solutions demonstrates that sustainable solutions can be practical, efficient, and improve the customer experience.

 

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